PROTEOME SCIENCES
Managing timelines for a long-term business

Proteome Sciences is scientific research company, which began as a tiny business with some novel technology. It has now become a leader in the area of proteomics. The company researches into proteins that can be used to diagnose disease at an early stage, to act as a powerful prognostic tool and as a means of identifying therapeutic drug targets. We have advised Proteome Sciences since 1991 in the area of business positioning and corporate and financial public relations.

Being in an area of business that profits are unlikely to flow for several years, the challenge for IKON has been to promote the underlying science as being highly credible and to build the reputation of the management team as being capable of achieving the right balance between scientific research and commercial development.

Considerable effort has been spent on building relationships with the scientific trade, national and business media and generating a regular news flow presented in a language that can be understood by the intelligent layman, rather than in scientific jargon. The most recent success for the company has been its acquisition of a key player in the European market.